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Our goals and challenges

Created by Will Ceolin
Created on May 14, 20 - Updated on May 14, 20

Goals

We want to provide:

  • Free, high-quality education to everyone
  • Practical learning experiences to allow everyone to have a better income
  • A better understanding of how science works and why it's important
  • Engaging and fun learning experiences
  • Critical thinking
  • A better understanding of diversity and why it's important
  • An inclusive community for learning

Challenges

  1. Engage more people into creating content on Zoonk
  2. Create content that's relevant to everyday life
  3. Translating our content to a simpler language to help even uneducated people understand it
  4. Make Zoonk financially sustainable without compromising on our values
  5. Bringing Zoonk's content to low-income families
  6. Help low-income families to become regular Zoonk users
  7. Encourage and measure diversity in the community

Success metrics

We're successful if:

  • [ ] We reach 10% of the global population (~700 million people)
  • [ ] We help 10% of the population below the poverty line to leave that condition (~70 million people)
  • [ ] 70% of our users who earn less than $20k/year see an increase of 50% in their income after two years using Zoonk
  • [ ] 70% of our users who earn between $20K/year and $50k/year see an increase of 30% in their income after two years using Zoonk
  • [ ] 70% of our users become scientific literate after two years using Zoonk
  • [ ] 90% of our users become digital literate after one year using Zoonk
  • [ ] 90% of our users will fact-check information before sharing them after two years using Zoonk
  • [ ] 70% of our users have fun using Zoonk for learning
  • [ ] 90% of our users think Zoonk's content is useful in everyday life
  • [ ] 40% of our users are women
  • [ ] 40% of our users are people of color
  • [ ] 5% of our users identify as non-binary
  • [ ] 15% of our users have some form of disability